Browsing Posts tagged LinkedIn

Simplex-IT’s July 2012 Lunchinar is now available for viewing on our YouTube channel. For your convenience, by clicking the thumbnail below you can view it directly in this blog entry.

This was an open panel discussion featuring our own Bob Coppedge, Heather Taylor from the Greater Akron Chamber and Mike Sheehan, Life Insurance professional and Social Media advocate.

Always a hot topic, “Social Media: What Now?” not only drew a large crowd (we almost exceeded the legal limit for our meeting room at Hattie’s Café) it also elicited strong participation from the attendees. Looking beyond the basics of should I or shouldn’t I be involved in Social Media the discussion assumed people and businesses in attendance were already involved, at least to some degree. The question instead was, quite simply, what do we do now?

Topics that were discussed including reviewing your Social Media goals, focusing on your prospect and not on you, finding the value in Social Media, measuring your results and lastly, the new Social Media options. These included Google+, Pinterest, FourSquare, and others.

During the presentation mention was made of a local group, Akron Bloggers Community that meets the last Thursday of the month from 9:30AM to 11:00AM at Mocha Joe’s in Stow. It’s an open group and anyone can attend. Check them out! You can access their LinkedIn page by clicking here.

Enjoy the presentation!

Simplex-IT’s June 2011 Lunchinar on “Social Media Strategy for Your Small-Medium Business” was a Standing Room Only success! Nearly 40 attendees enjoyed over an hour of stimulating conversation on how to best utilize the most revolutionary marketing tools ever – Social Media!

The event featured three business leaders and social media experts – Chris Brown, Deborah Chaddock Brown and Norma Rist – in a panel discussion chaired by Simplex-IT’s own Bob Coppedge, punctuated with frequent questions from the attendees. Which social media is the best – Facebook, LinkedIn, Twitter? Not as much a How To as a session geared toward helping the various business owners gain insight on developing the best strategy for their particular marketing niche.

Simplex-IT's June 2011 Lunchinar

"Social Media Strategy for Your Small-Medium Business" event at Hattie's Cafe

Simplex-IT hosts regular monthly Lunchinars featuring a range of topics of interest to the small-medium business owner. Our goal is to help you find ways to integrate the latest in information technology into your daily processes to help you be more successful in what you do. Watch the Simplex-IT blog to find out what’s being offered in the coming months and join us. We’d love to add you to our growing family of fans!

It’s been almost a year since Simplex-IT first presented this topic and it remains today one of our most highly attended events. This year, we’re happy to announce that our panel of experts has agreed to return and share their collective wisdom to help you effectively promote your small-medium business through the various social media like LinkedIn, Facebook and Twitter.

Chris Brown is the owner of a full service marketing consulting firm, Marketing Resources and Results, for business professionals who want to improve their marketing strategies, tactics and results. Marketing Resources & Results, Inc. helps companies with their marketing needs, offering marketing consulting and marketing tools to get the job done. Since 1998 she has specialized in customized marketing programs that work.

 She also writes her own blog on the subject, Branding & Marketing, that is chock full of good marketing tips and tricks.

Deborah Chaddock Brown opened AllWrite Ink in 2005 and helps businesses build credibility, community and customer relationships with social media and by writing WORDS PEOPLE READ® for websites, newsletters, and employee communications.  Deborah is also an accomplished speaker and the author of two books:  It’s a Party:  Planning a Successful Retail Sales Event and Back to Basics: 30 Tips to Market Your Small Business and Establish Your Expert Status in the Industry.

Deborah also serves as the editor of Make or Break Moments, a customer relationship blog and Ohio Web Writer, a blog dedicated to sharing tips and trends in online communication.

Norma Rist is president of Norma J. Rist CEO Consulting, Inc., a company that provides strategic growth and profitability solutions. She has over 20 years of experience in marketing, operations and financial management. Her management experience includes positions as controller for a $200-million division of a public corporation and vice president and general manager for a $40-million manufacturing and wholesale company, Pepsi-Cola Bottlers of Akron, Inc. Norma is the author of Small Business Savvy (Adams, 2001).

As a consultant and business coach, Norma works with business owners to analyze financial information, improve operational effectiveness, and assess new opportunities. She has assisted hundreds of entrepreneurs in growing their businesses and improving profitability.

Having seen the reaction of the attendees from last year’s event I can assure you that the time you spend with these three veteran business leaders will leave you wanting more. But seating will definitely be limited so you would be wise to get your RSVP in early.

Join us on June 15, 2011 from 11:30am-1:00pm at Hattie’s Café, 164 N. Main St. in Hudson.

Call John at 234.380.1277 or email John@Simplex-IT.com to reserve your seat TODAY!